So I’ve been a little absent over these past few days, which I blame schoolwork for. I’ve been glued to my computer, yes, but focused on writing a literature review for my thesis/capstone and writing my second business plan version, for Saturday submission. It’s at the point now where I just have to plug away at everything and get one project done at a time. I’m so close.

Though it has been amazingly time consuming and a lot of hard work, I’ve somewhat enjoyed the process of writing this paper. The topics I’m covering in it are social media and networking, online consumer behaviour and retail conception and development, and it’s a nice change to feel as though all of the hard work I’m putting in to it actually has some real world applicability. That being said, I still can’t wait for a break from everything.

I know I’ve missed a few posts, but I’ll catch up on them over the next couple of days. Though they may not occur on their designated days, at least you’ll still get to enjoy them!

But today, on schedule, I’m focusing on another style icon!

thursday

This week’s focus is on someone a little more current than last’s: Erin Wasson, model/ fashionista/ designer, etc. She exudes a confidence and inimitable ease of style that makes you unsure whether to love her or hate her. Keeping to a simple palette of neutrals (I was hard pressed to find an outfit that includes colour, and you’ll notice that all of the photos below are black and white), she expertly mixes textures and incorporates basics into her wardrobe so that it appears simple, but never boring. With Erin, it’s all in the details: lace, feathers, sequins, and accessories all lend themselves to her impeccable style. We all know how much I love my feminine pieces mixed with harder edged details, and she managed to pull this off with perfection.

Yes, style crush confirmed.

erinwasson1

erinwasson2

erinwasson3

erinwasson4

All images: modelinia.com

I came across this brand accidentally when catching up on some blog reading. KnightCat and Spanish Moss Vintage both did a brief spotlight on the brand, showing pictures from the 2010 collection but leaving out any other form of information. I was immediately drawn in by the clothing and the way in which each outfit was expertly styled, and it led me to do a little research to see if I could find out more about this label. It wasn’t easy. All I had to go on was “Ruby 2010″, which, because of its relative ambiguity, didn’t procure many hits in my customary Google search. After trying out a few different options and word associations, I finally found out a key piece of information: it’s a brand from New Zealand.

The label doesn’t seem to have a website of it’s own, so information is still scarce, but it’s really the images that are important anyways.

Update: I found the website!  Ruby Boutique is the home of Ruby, Madame Hawke and It Is What It Is, all labels that are designed in-house. The online boutique also carries a number of other labels. You can browse through all of the lookbooks on the website, and drool over even more pieces from the collections. Enjoy!

So, without further ado, meet Ruby:

ruby1

ruby5

ruby3

ruby4

ruby2

ruby6

ruby7

ruby8

As you can probably tell, I’m smitten. I think the pieces are perfect, the options for layering are endless, the mix of fabrics is unexpected, and the styling is done with wit and ease.

Curious… what are your thoughts?

  • Spam