WHAT’S YOUR SIGN? order now …

I’m putting together a Wildfox order and taking personal requests for the “Nobody’s Perfect” Zodiac tees. Each one has a stylized horoscope sign on it, the signature Wildfox heart, and a cheeky tagline based on the traits for your particular sign. I’ve already got a Scorpio ordered for myself, and a few to tuck away for gifts, and I highly suggest you do the same!

E-mail me at paige@bicyclette.to, and specify what sign you want.

They’re one size fits most (for a perfectly oversized and slouchy, signature Wildfox fit) and 100% cotton.

Which sign are you?

Aries | Daredevil

Taurus | I'm right

Gemini | Flirty and restless

Cancer | I love to fall in love

Leo | Bossy

Virgo | Perfectionist

Libra | I just can't decide

Scorpio | So many secrets

Sagittarius | Blindly optimistic

Capricorn | I'll do your homework

Aquarius | Very unpredictable

Pisces | I live in a fantasy land

FROM FABLETOWN WITH LOVE .

Consider this post to be an ode to “geek chic”.

The boy collects two things: records and comic books, and until recently, I was always somewhat hesitant to tag along on new comic book day (Wednesday) when the new issues come out. And then I discovered Cinderella, which is part secret secret spy, part Devil Wears Prada, part fairy-tale and all amazing.

Cinderella is now divorced from Prince Charming, owns her own shoe store, appropriately named Glass Slipper Shoes, but also moonlights as a secret agent, so she’s basically a bad ass fashionista spy. Best comic book ever? I think so.

Not only is the story itself fantastically done, the illustrated cover art is perfection, and is what initially caught my eye. Done by Chrissie Zullo, the style is enchanting, and captures the essence of this fashionable, stroke-of-midnight secret agent.

I have the first five issues, and have to wait until next month for the final issue … the suspense! If you’re intrigued, you can read more here, but I would suggest going out and grabbing the comics themselves. See you at Silver Snail?

WINDOW SHOPPING / NEEDSUPPLY

This post is somewhat selfish. My “brand” spotlight is on Needsupply, which isn’t exactly a brand but an online store that I frequently window shop and can always count on for at least a few covetable pieces. As we’ve been teased these past few days with sunshine and higher temperatures, it’s hard not to think ahead to summer and start planning out new purchases and outfit options.

Quiksilver Day Tripper Dress

This nude colour is perfect for accessorizing with bolder pieces , and the semi-sheer, breezy material lends itself to summer layering with ease. I love how they’ve styled it: open on the bottom over a tank dress.

Dolce Vita Patricia Dress

I love the details of this dress: the coral colour, the small graphic print, the peplum skirt, ruching and exposed zipper. Oh, and the fact that I’ll be carrying the Dolce Vita clothing line very soon, and this is just a small sampling of amazing styles.

Denim Vest

This vest, made from recycled mens denim, has the perfect amount of military inspired detailing and the slight acid wash has summer written all over it. I’m picturing it styled with floaty summer dresses, giving them a little more structure and edge.

Flat Stud Pattern Drawstring Bag

I love the fact that this is white. Always a fan of studding, I think this is a great way to carry it into summer without it being too heavy, and the flat studs are a little softer. The drawstring shape is great as well. Hmmm, might there be another studding DIY in my future?

Maslodesign Mint Julep Drop Earrings

These earrings are amazing, and I don’t think they need much explanation. Bold but not heavy, the perfect opalescent sea green and the vintage detailing make these the perfect topper.

Oh dear. Must. Refrain.

INTERIOR INSPIRATION: ANTHROPOLOGIE

I’m running on very little sleep and still have a lot of work to get through tonight, but I wanted to get in a quick interiors post. I was working on a project last week (or was it the week before? Oh my…) for my visual merchandising class in which we had to research and design an idea for a window display, and the first step was to find two inspirational stores. The first one I used was Love of Mine, which I posted about here, and the other choice was easy: Anthropologie. I had the pleasure of working at the opening of the location in Yorkville back in the summer, assisting with setting up the store and being part of the visual team, and it was a great experience, as there is no store that has such a strong vision when it comes to interiors. Anthropologie does an amazing job with their visual displays and merchandising, using found materials, handcrafted props and art to create stories and themes that are innovative and inspirational. They make organized clutter and chaotic creativity work and breathe new life into seemingly useless junk.

Here are a few of my favourites, collected over time and tucked away into my inspiration folder, so unfortunately I’m unsure as to sources …

Also, here’s a quick snap of the thrifted goods I found this past weekend that I mentioned yesterday, to give you an idea of what I’m working with. As soon as I finish my brand book (due next week, wow), I’ll be focusing my attentions on the exhibition props and adding a bit of bicyclette flair …

STUDENT ENTREPRENEUR EXTRAORDINAIRE?

It’s been one of those weeks. Started it off with a couple of way-too-late-nights and have been trying to play catch-up ever since. Work was busy, school was busy, and thus I am exhausted and the blog has been overlooked for an entire week. I’m sorry!

I did an interview on Wednesday with someone from the Ryerson school paper about boredom, or in my case, lack thereof, and ended up on Ryerson’s Job Spot blog as a “Student Entrepreneur Extraordinaire”. Woohoo! After a lot of stress and craziness lately, it feels nice to be acknowledged and recognized for all of the hard work I’ve been putting into school, work and all of my personal projects. Merci! The article goes over a little bit of my history, plans for bicyclette and a typical day in my life. These are a few of the photos from the interview, but I encourage you to take a look at the full interview here.

I’ve been at my parents place in Guelph this weekend, working on the next version of my business plan for the next (and final) business plan competition and doing some antique shopping for my bicyclette-related thesis exhibition. Guelph has a couple of gems in its’ downtown with the prices significantly lower than Toronto, and I walked away with a small mirrored vanity that is begging for a coat of fresh paint, a few vintage frames that are perfect for a wall vignette, and a tabletop Eiffel tower sculpture. Now I just need to get through this next week so I can start repurposing them … photos to follow!

PREVIEW

I’ve spent the majority of this weekend working on the bicyclette brand book and the storyboards for an interactive Flash interface that has a paper-doll-meets-collage feel to it. Many hours on the computer, but I think I’ve finally grasped the look and feeling of what I want bicyclette’s brand to be. Not saying that I’m close to being finished, but I;m happy to be able to move past the creative block I had.

Thought I would share some sneak peeks at what I’m working on. These aren’t full screen shots or fully finished, but they give you an idea of where I’m headed with it.

FLASH INTERFACE:

BRAND BOOK:

Note: The images used in these mock-ups are not all my own, nor am I taking credit for them

DESIGN CRUSH: PROMISE TANGEMAN

I’ve been working on the biyclette brand book for awhile, and recently have found myself lacking in inspiration. My daily blog roll is a constant source of new ideas and visuals, and it is through this that I came across Promise Tangeman, a graphic designer and photographer whose talent and vision is undeniable as evident through both her blog and website. I think one of the challenges I’m finding with the branding is coming up with a cohesive visual identity that can be applied in multiple situations, without being locked into something too corporate and repetitive. I want the essence of bicyclette to come through.

Promise’s style is evident in all of her work, and her use of colour, layering, textures and collage-like elements is impressive. I love the look and feel of it. She does a lot of work on weddings, and the personality really comes through there, as she is able to capture the essence of each individual couple, and create a brand for them.

Enjoy…

… And various branding concepts for Matilda Jane, a children’s clothing line. I love her use of colour, type and textures, and how she is able to create such a strong identity for the line. Inspirational, most definitely.

All images courtesy of Promise Tangeman

Promise’s Website

Promise’s Blog

INSPIRATION: RIDING STYLISH

I thought it was about time that I dedicated a post to bicycle fashion, and what better day than on an “inspired” Wednesday? Since I’ve began this journey, I’ve often been asked the question, “why bicyclette?”. Coming up with a name is something that I find extremely difficult. It’s a very personal process, and it is really the beginning of the brand definition and identity process. You need something that is lasting and something that speaks to you. I’m not sure exactly where the name bicyclette came from or why I was so drawn to it, but it speaks to me. I remember traveling to the Netherlands when I was younger to visit family and explore my heritage, and finding so much inspiration in the gorgeous, effortlessly chic women on bicycles in every city.

I still get questions inquiring as to whether I’m selling bikes, which I find somewhat amusing. I know not everyone will agree with my choice, but to me, there’s a story behind it and a meaning that I believe evokes the spirit of the brand I am trying to create.

Awhile ago I came across Copenhagen Cycle Chic, which is a blog that is dedicated to street style incorporating bicycles. Voila! – perfect inspiration. Another, more recent discovery is Riding Pretty, whose blog name I love, and is “dedicated to all the girls in the world who want to ride pretty on a bicycle”.  Sounds just about right to me!

Image Sources: Riding Pretty & Copenhagen Cycle Chic

SPOTLIGHT: MARCHESA / fall 2010

I tend to focus on more accessible brands and lines that I can see bicyclette carrying for my brand spotlights, but sometimes a girl’s gotta dream and reach for higher, more aspirational fashion. When I saw the images from Marchesa’s Fall 2010 collection, I immediately added the images to my inspiration folder, and have found myself returning to them countless times to gaze in awe.

Romantic and whimsical with sharp attention to detail, there is no shortage of frocks fit for a fairytale. I love the structural ruffles, bold jewel tones contrasted with sheer neutrals, and textural layers. And those tattoo-like, floral prints on the nude mesh? Fantastic. These are the kinds of dresses that every girl dreams of wearing.

Images: style.com

Images: fashiontoast.com

store spotlight: love of mine

I’m finding it harder and harder to balance school with “real” life. I’ve taken this huge step forward with the trade shows in Vegas (we’re talking about 250 pieces for the initial buy!), making the reality of it that much closer and bringing my excitement to the next level. I just want to dive in, full force.

So I’m looking at finding a studio space now, somewhere that I can work out of and use for storage, shipping and photo shoots, as well as developing the online store and looking into my different options in terms of hosting. And then I get to start styling and shooting the clothing, and selling online!

Inspiration is such an important process of this for me, and putting together this blog has been such a valuable experience, being able to gather my thoughts and explore my creativity and receive your feedback and comments. So thank you for being part of this with me, and as always, I would love to hear from you!

And with that … Happy Monday!

One of the things I love about Queen St. West, the area I live in and the future home of bicyclette, is the constant source of inspiration that the various stores provide. A walk down the street offers a multitude of creative window displays and covetable products. I was first captivated by the butterfly collage that greets customers as they enter the store, and then upon glancing at the jewelry on display and the interior of the store itself, was intrigued. Love of Mine is a fairly new store on the Queen St. West strip in downtown Toronto, offering a well-curated collection of jewelry and accessories.

Love of Mine is for the individual. It was designed to provide each client with a unique shopping experience by connecting the loves of the store’s creator to those of the shoppers. Think of Love of Mine as a way to express your sophisticated creativity and individuality. For us, craftsmanship and artistry define each piece. With this in mind, our modern designs maintain a classic sensibility, always unique and always in style.

The pieces all have a vintage-inspired aesthetic, marrying old with new and offering truly unique pieces that it is hard not to fall in love with. Owner Anna Damelin says,“I like things that are natural and organic; modern with a little bit of kitsch. It’s about picking the special things that no one else has. I want to be able to love it now and still love it 10 years later.”

Prices range from $12 for headbands to upwards of $500, with trendy pieces priced in the lower range and those with semi-precious stones and more intricate details higher. The store itself has a gallery-esque quality, allowing the pieces to stand out and draw you in.

Images Credits: Eat.Live.ShopBlogTO & Love of Mine